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Mobile Enrichment - Stimulate Rich
Customer
Experiences and Insights
Mobile enrichment brings mobile interaction to life, with
functionality that bolsters interest, relevancy,
personalisation,
interactivity, and the overall experience customers have
when
they engage with you using their mobile device.
Mobile enrichment, including the use of photos, videos, voice,
location-based surveys, barcode and QR scanning, takes mobile
interaction to new levels and stimulates the rapid delivery of rich
customer insights 'in-the-moment'.
With OnePoint Global, your customers can view and rate advert
concepts or TV programmes in test, or respond to 'in-the-moment'
audience measurement surveys that are linked into TV programming
schedules to provide real-time and accurate insight. Participants
can also send you photos and videos in-location using their mobile
device or even download your white-labelled mobile app and opt-in
to receive location-based surveys that are triggered the moment
they enter your store.
OnePoint Global delivers contextual innovation in the form of
mobile enrichment - heightening customer engagement with unrivaled
results.
Benefits of OnePoint Global mobile enrichment
include:
- Delivers real-time and location-based surveys; automatically
activated based on location
- Provides video, photo and voice capture for detailed respondent
experience
- Enables media management for uploading/downloading video into
surveys
- Includes barcode scanning and QR code functionality